Brain
Posts: 3792
Joined: 2/14/2007 Status: offline
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They should charge everyone who uses the internet $1 a month and the money to go to all the newspapers. There's no cost of printing and distributing the news online. No, people won't pay for online news: survey The Pew Research Project's State of the News Media 2010 report shows some dismal news for newspapers, like the New York Times, that plan to charge for online news. Of those surveyed, only 7 percent said they would be willing to pay for access to any news site. While the Wall Street Journal stands out as a pay-for-access site, requiring a subscription for much of its content, the New York Times would be the first general newspaper of size to do so. It announced its plans in late January of this year, and scheduled the change for the beginning of 2011. The plan will essentially be metered: users will be able to view a certain number of stories per month, before being prompted to pay. If you're not going to pay for news at a site, a consumer should expect ads. And 81 percent say they do not mind ads if it means they can get the content free. However, that could be because a) they simply ignore them, b) they use some sort of ad blocker. 79 percent said they never or rarely click on ads. Additionally, loyalty isn't a big deal among online news readers. Only 35 percent of online news readers have a favorite site, with most consumers using multiple sites. However, of those, 57 percent rely on just two to five sites. That loyalty equation extends to the "paywell" that some sites are thinking of putting up, requiring pay-to-view. 82 percent of those with a favorite site said they would switch if a paywall was erected. The report also discusses other media sources, such as cable news. For the portion of the survey focused on online news, the project surveyed 2,259 people from Dec. 28, 2009, to Jan. 19, 2010. The margin of error is plus or minus five percentage points. http://technologyexpert.blogspot.com/2010/03/no-people-dont-want-to-pay-for-online.html
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