|
SternSkipper -> RE: Oh the Lizard of Oz has other troubles now. (7/6/2011 12:33:06 PM)
|
quote:
Facebook will eventually go the way of MySpace when the next big thing hits and their investors at the time it peaks will lose far more than RM did.
I disagree. While there will certainly be a successor to Facebook, Facebook has done a FAR BETER JOB positioning itself to have m a more stable run on top of the market. For one thing, myspace was aimed at a MUCH younger demographic with the as their primary marketing thrust. Whereas Facebook was pointed straight at a college student demographic and allowing for younger users to participate, and the kept the marketing pressure on that demographic which had a magnet effect within the professional space. And when the went into the business community they had and continue to have a huge edge, and one of the things their marketing intelligence people provide the sales force is nearly contemporaneous information about traffic hitting facebook from the specific marketing target's ideal audience. AND they'll walk into a sales meeting knowing how many of your own people are on their network THAT DAY.
Myspace used to do a piss poor job with a less focused pitch and really, at the end of the day, their questionable and substantial connection to 'too young an audience' and things like web prostitution. . Which is great except how many fucking hip hop joints, teen boutiques and skateboard companies are there really? Also, many companies, very shortly into their tenure had instituted outright bans on browsing there.
Lastly, the myspace interface ALWAYS sucked, and Facebook follows a K.I.S.S. model and generates a remarkably low support ticket rate compared to just about any other online business of it;s kind.
Yeah, facebook will go the way of the dinosaurs. But their dynasty is going to last MUCH longer than myspace. It will more closely resemble Howard Johnson's turning over the lead to Mc Donald's in my opinion.
|
|
|
|
